Privacy Policy & HIPAA Notice

Introduction

Parkview Dental Studio ("we," "our," or "us") is committed to protecting your privacy and maintaining the confidentiality of your protected health information (PHI). This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website or receive dental services from us.

This policy complies with the Health Insurance Portability and Accountability Act (HIPAA) and other applicable federal and state privacy laws.

Information We Collect

Protected Health Information (PHI)

• Personal identification information (name, date of birth, address, phone number)
• Medical and dental history
• Treatment plans and procedures
• Insurance information
• Payment information
• X-rays and other diagnostic images

Website Information

• IP address and browser information
• Pages visited and time spent on site
• Contact form submissions
• Appointment booking information

How We Use Your Information

• Provide dental care and treatment
• Process payments and insurance claims
• Communicate with you about appointments and care
• Improve our services and website
• Comply with legal and regulatory requirements
• Send appointment reminders and follow-up communications

Information Sharing and Disclosure

We do not sell, trade, or rent your PHI to third parties. We may share your information in the following circumstances:

• Treatment: With other healthcare providers involved in your care
• Payment: With insurance companies and payment processors
• Healthcare Operations: For quality improvement and business operations
• Legal Requirements: When required by law or court order
• Public Health: For disease prevention and public health activities
• With Your Consent: When you provide written authorization

Your Rights Under HIPAA

You have the following rights regarding your PHI:

Data Security

We implement appropriate technical and organizational measures to protect your PHI, including:

• Encryption of electronic health records
• Secure transmission of data
• Access controls and authentication
• Regular security assessments
• Employee training on privacy and security
• Physical security measures

Cookies and Tracking

Our website uses cookies and similar technologies to improve your experience. We use:

• Essential Cookies: Required for website functionality
• Analytics Cookies: To understand how visitors use our site
• Preference Cookies: To remember your settings and preferences

You can control cookie settings through your browser preferences.

Third-Party Services

We may use third-party services for:

• Website analytics (Google Analytics)
• Appointment scheduling
• Payment processing
• Email communications

These services have their own privacy policies and data handling practices.

Children's Privacy

We provide dental services to patients of all ages, including children. For patients under 18, we collect and use information with parental consent as required by law.

Data Retention

We retain your PHI for as long as necessary to provide dental care and comply with legal requirements. Medical records are typically retained for at least 7 years from the last date of service.

Breach Notification

In the event of a data breach involving your PHI, we will notify you in accordance with HIPAA requirements and applicable state laws.

Changes to This Policy

We may update this Privacy Policy from time to time. We will notify you of any material changes by posting the new policy on our website and updating the effective date.

Contact Information

If you have questions about this Privacy Policy or wish to exercise your rights under HIPAA, please contact us:

Complaints

If you believe your privacy rights have been violated, you may file a complaint with:

• Our Privacy Officer (contact information above)
• The U.S. Department of Health and Human Services Office for Civil Rights
• Your state's health department

You will not be retaliated against for filing a complaint.